Rockenschpeel is a sponsor of daytime programming at the Bedrock Radio and Television Corporation in Bedrock who has a show called "The Happy Housewife", along with Rockenshpeel Fine Foods and Wilma Flintstone as a temporary star and singer who sings the jingle.
Rockenschpeel is a tall and stout caveman with fair skin, tan stubbles, thick black eyebrows, a black mustache and a bald head with a tuft of black hair. He wears a green and black striped loin-cloth.
- "The Happy Household" (only appearance)
- The character's name and sponsor is the spoof of a xylophone-like percussion instrument, the Glockenspiel.